New York (AFP) - Giant US retailer
Target said Friday that up to 110 million customers have had their
personal data stolen in a data breach, sharply raising its initial
estimate.
The number of
people affected represented one in three Americans, and the scope of the
information stolen was much broader than originally thought, Target
admitted.
Target initially
reported on December 19 that payment card data of some 40 million
customers had been obtained by hackers during the year-end holiday
shopping season.
The stolen information included credit and debit card data, customer names and PIN (personal identification data) numbers.

"This theft is not a new breach; these are two distinct thefts as part of the same breach," a Target spokesman told AFP.
"The 70 million guests impacted by this new development are separate from the 40 million number that was previously shared."
Target chief executive Gregg Steinhafel said the company was "truly sorry" for the data breach.
Target
said consumers would have "zero liability" due to any fraudulent
charges arising from the theft. It offered one year of free credit
monitoring protection.
Target
is cooperating with an investigation led by the Justice Department and
Secret Service. A group of state attorneys general have launched a
parallel investigation aimed at protecting victims.
New York Attorney General Eric Schneiderman called the new disclosure "deeply troubling."
"Consumers
in New York and around the country expect and deserve companies that
protect their personal information when they shop on their websites and
in their stores," Schneiderman said in a statement.
Target said the news of the data theft, which came at the peak of the Christmas shopping season, impacted sales in its stores.
It said it now expects fourth-quarter comparable store sales to decline 2.5 percent from its prior forecast of flat sales.
The
company said it may need to take a charge for expenses related to the
data breach to cover potential costs, including reimbursements for
credit card fraud, liabilities from civil litigation, government
investigations and enforcement proceedings.
Target shares shed 1.1 percent to $62.62 on Friday.
See Full AFP Story Here.
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